# YandexDirect

> Reads the content of Yandex Advertising Network partner pages to work out their topic so relevant ads can be matched. Documented as not taking the general robots.txt rules into account.

| field | value |
|---|---|
| operator | Yandex |
| category | Tools and frameworks |
| robots.txt token | `YandexDirect` |
| user-agent contains | `YandexDirect` |
| robots.txt | ignores the * group; obeys rules named for its own token |
| verify by | reverse DNS |
| published IP ranges | none published |
| prefixes mirrored | 0 IPv4 / 0 IPv6 |
| operator docs | https://yandex.com/support/webmaster/en/robot-workings/check-yandex-robots |
| last reviewed | 2026-09-01 |

## What blocking it costs you

Ads on your pages become less relevant and earn less. Relevant only if you monetise with Yandex's network.

## Full user-agent string

```
Mozilla/5.0 (compatible; YandexDirect/3.0; +http://yandex.com/bots)
```

## Block it

```
User-agent: YandexDirect
Disallow: /
```

## Allow it

```
User-agent: YandexDirect
Allow: /
```

JSON: https://www.pathwren.workers.dev/crawler/yandexdirect.json · index: https://www.pathwren.workers.dev/llms.txt