Pinterestbot

Pinterest · Search engines · json

User-agent: Pinterestbot
Disallow: /
robots.txt tokenPinterestbot
User-agent containsPinterestbot
OperatorPinterest
CategorySearch engines
robots.txtobeys robots.txt (documented)
Verify byno published verification method

What it is

Pinterest's crawler. It indexes pages so people can find them on Pinterest and re-reads product pages to keep price and title on a Pin current. Pinterest states that content it crawls is not used to train their Canvas image generation model.

What blocking it costs you

Pins pointing at your site go stale — wrong prices, dead links — and new content stops being indexed. For a retailer this is one of the more expensive blocks on the list.

Full user-agent string

Mozilla/5.0 (compatible; Pinterestbot/1.0; +https://www.pinterest.com/bot.html)

Allow it instead

User-agent: Pinterestbot
Allow: /

Operator documentation: https://help.pinterest.com/en/business/article/pinterest-crawler
Machine copies: json · markdown
Policies that name this crawler: allow-all · allow-ai-search-only · maximum-ai-visibility