AdsBot-Google

Google · Tools and frameworks · json

User-agent: AdsBot-Google
Disallow: /
robots.txt tokenAdsBot-Google
User-agent containsAdsBot-Google
OperatorGoogle
CategoryTools and frameworks
robots.txtignores the * group; obeys rules named for its own token
Verify bypublished IP ranges
Published ranges136 IPv4 + 136 IPv6 · json · source

What it is

Checks the quality of desktop landing pages for Google Ads. Google documents that it ignores the robots.txt * group with the ad publisher's permission, and obeys a group named for its own token.

What blocking it costs you

Google Ads cannot score your landing pages, which lowers Ad Rank on the ads pointing at them. If you do not buy ads, blocking it costs nothing but bandwidth savings.

Full user-agent string

AdsBot-Google (+http://www.google.com/adsbot.html)

Allow it instead

User-agent: AdsBot-Google
Allow: /

Operator documentation: https://developers.google.com/search/docs/crawling-indexing/google-special-case-crawlers
Machine copies: json · markdown
Policies that name this crawler: allow-all · maximum-ai-visibility